It's all about...

INEQUALITY

imbalances in sport, it's about prejudice against women

LEVELLING

the playing field

FREEDOM & RIGHTS

giving girls and women new freedoms and rights

LIBERATING

them from outdated views

UNSHACKLING

them from generations of oppression

Once we have achieved progress in this area, we can then use that influence to improve the overall position of girls in women in society

Brands are catalysts for change in Women's Sport

Women are the buyers, yet brands market to men:
98% of sponsorship focused on only 15% of the purchasing power

WOMAN UP AGENCY
Skip to toolbar